Glossary

The Internet Protocol (IP) is the principal communications protocol in the Internet protocol suite for relaying datagrams across network boundaries.

Internet Protocol version 4 (IPv4) is the fourth version of the Internet Protocol (IP). It is one of the core protocols of standards-based internetworking methods in the Internet and other packet-switched networks.

Internet Protocol version 6 (IPv6) is the most recent version of the Internet Protocol (IP), the communications protocol that provides an identification and location system for computers on networks and routes traffic across the Internet.

Joomla! is a free and open-source content management system (CMS) for publishing web content. Over the years Joomla! has won several awards.

In online marketing, a landing page, sometimes known as a "lead capture page","single property page", "static page", or a "destination page", is a single web page that appears in response to clicking on a search engine optimized search result, marketing promotion, marketing email, or an online advertisement.

In marketing, lead generation () is the initiation of consumer interest or enquiry into products or services of a business.

Local search engine optimization (local SEO) is similar to (national) SEO in that it is also a process affecting the visibility of a website or a web page in a web search engine's unpaid results (SERP- search engine results page) often referred to as "natural", "organic", or "earned" results.

A media access control address (MAC address) is a unique identifier assigned to a network interface controller (NIC) for use as a network address in communications within a network segment.

Malware (a portmanteau for malicious software) is any software intentionally designed to cause damage to a computer, server, client, or computer network (by contrast, software that causes unintentional harm due to some deficiency is typically described as a software bug). A wide variety of types of malware exist, including computer viruses, worms, Trojan horses, ransomware, spyware, adware, and scareware.

Network address translation traversal is a computer networking technique of establishing and maintaining Internet protocol connections across gateways that implement network address translation (NAT). NAT traversal techniques are required for many network applications, such as peer-to-peer file sharing and Voice over IP.